8 TIPS FOR BREASTFEEDING BABIES & THEIR CHALLENGES
Breastfeeding - a wonderful act of love that strengthens the bond between mother and child. A journey full of emotions that touches our hearts and...
Read moreMotherhood is an incredible journey filled with love, joy, and countless memorable moments. From the first flutter of a baby bump to the shared la...
Read moreThey say it takes a village to raise a child, and while not all of us are fortunate enough to have that village by our side 24/7, we at Rookie beli...
Read moreGone are the days when child-wearing was just for Mamas. Modern parenting embraces shared responsibilities, and more fathers are actively particip...
Read moreAs the weather starts to heat up, many parents might be hesitant to carry their baby in a carrier. However, using a baby carrier in the summer can...
Read moreBecoming a mom looks different to everyone. Each journey is unique and beautiful in itself, but at the same time scary and overwhelming too. Today ...
Read moreWe have so many Mamas giving birth to their amazing little miracles in the summer, we thought it's a great time to have a look at the most popular...
Read moreTo all our customers celebrating the Easter Holidays, we wish you a blissful and present time with your wonderful families. Easter is a special ti...
Read moreDear community, moms, dads, team, friends and more, It has been 5 years since ROOKIE was born – and what an incredible journey it has been! We feel...
Read moreChoosing the perfect diaper bag will depend on your specific needs, lifestyle and personal preferences. Here are 5 things we suggest you consider w...
Read moreBeing a woman and a mother is no easy task. In today's society, women are expected to balance a career, family, and personal life all while maintai...
Read moreBecoming a mother or father is such a beautiful thing. However, we always tend to give ALL our love and energy to our kids that we forget about ou...
Read more“The ROOKIE AFFINITY is the perfect combination of beauty and elegance that gives you a sense of confidence and strength.” - Janu Steyn Th...
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